VIDEO PRODUCTION

From event coverage to TV commercials and everything in between, there isn’t a style of video Velvet Pig hasn’t encountered.

You’ve probably heard the term "end to end" before, so what does that mean in terms of video production?

There are five main stages when making compelling videos; Development, Pre Production, Production, Post Production and Delivery. Velvet Pig covers all of these stages, crewing up with the best freelancers depending on the project's scope, and delivering only the highest quality work.

Our list of clients and showreel speaks for itself. So if you need explainers, animations, motion graphics, talking heads, event coverage, interviews, music videos, short films, TV adverts and anything else you can think of, reach out to us for a chat about what we can do for you.

MOTION GRAPHICS

Motion graphics designers have seen their demand grow exponentially over the last decade, with the rise in explainers and the near-universal requirement for brands to have some sort of ident or logo animation ready for their videos, motion design has gone from a niche to a must-have, and there's a good chance your project will require some sort of basic motion graphics work.

For stand-alone pieces, the styles and tools available are almost infinite and require motion graphics artists to remain flexible and adaptable on top of being creative and great communicators.

Motion graphics are a great option for a product or service which is less tangible and thus harder to film. It's important to note that people often assume motion graphics are "cheaper" and faster to produce, and whilst this can be the case, it is often not the case when discussing high-quality work, which will require a lot of development and storyboarding as well as asset creation and experimentation.

At their best, motion graphics can use stunning visuals and sound to create an emotive reaction as well as deliver a clear message, and will enhance any brand just as well as a well-shot brand video.

FULL CAPABILITIES DECK

POST PRODUCTION

Post-production is where we got our start, with backgrounds working in-house at a busy agency and then providing freelance services as editors, motion graphics designers and colourists Post-production is our first love and something we're happy to help you with.

Video editing is often referenced as the final script revision in feature films, and for good reason. Even on the smallest of corporate videos, the editing process is where the pieces all come together, and your video or film takes shape.

At this stage, the final decisions about what to show or not show are made, and any narrative is fully constructed and tweaked into shape. As such, a good editor can make or break your project; not only must they be skilled at shaping stories and extracting the key points and beats to highlight, but they must also be a skilled communicator and diplomat, often having to negotiate between producers and directors or clients and the realities of what's available.

Whether you're an internal creative looking for support from professionals, a production company looking for external post-production support or just looking to ask for some advice on finishing your TV commercial or film - feel free to drop us a message. We'll give you honest advice on your next steps, even if that just means giving you some free advice.

BRAND & STRATEGY

When it comes to building a memorable brand, it's all about consistency. The best brands stick in our brains because their presence is defined by the repetition of logos, fonts, colours, and imagery. Through repetition, they become instantly recognisable, bringing us a clear sense of familiarity and a relationship.

Over the years, we've been surprised by how many businesses still need clear brand styles, assets, colour palettes and voices.

This often hinders any marketing effort and if not cared for it can create a disjointed feeling to your marketing efforts and your brand as a whole,

It's also important to understand what you want any video we create to achieve, what success looks like and how you'll measure this success. It's our job to not only help shape the video and/or campaign to succeed but also to set realistic expectations and timelines. Keeping track of these points also plays a key role in planning the future of your marketing and your business, allowing you to see what is resonating with your audience, which channels are most effective and where your pipeline may be failing.

We can help you shape or reshape your brand, whether you're just getting started or you're looking to formalise a brand that has been based on your own personality up till now.